Which region performs better? Which language? Prime time or non-prime time? National TV channels or regional networks? With the tools we have, we are able to correlate the exact times your TV ad is running with your website traffic and show – in action – the true impact of your TV ad.

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Goal Conversion Analysis

You have invested in your website and defined its role: raise product awareness, generate trial with coupon offer, get customers to a pharmacy, etc. You must now confirm how well your website is meeting its goals: which type of visitors are most likely to download a coupon, or buy your product…

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User Flows & Click Maps

Understanding how your visitors are moving through your website, and how you are “losing” them is as important as understanding their behavior on a given webpage.

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Internet Media Performance Analysis

The best performing ads are NOT always the ones with the best CTR or CPC. It is essential to understand what those visitors are doing on your website: which ones are downloading a coupon, or visiting the “where to buy”.

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Heat Maps & Scroll Maps

Heat maps and scroll maps are essential, to truly understand HOW your visitors interact with your webpages.

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Audience Engagement & Loyalty

Understanding the level of engagement and loyalty of your website visitors is the first step in evaluating if your website is a effective communication tool for your business.

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PENDOPHARM Responsive Website 2014

Three years after developing the first PENDOPHARM website, the mandate was to update its functionality and look and feel, and to make it user-friendly for all devices (desktop, tablet and mobile).

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ACET Packaging

Refreshing an out-dated packaging.

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Artificial Tears Packaging

Refreshing an out-dated packaging.

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PENDOPHARM 2011 Website

A key element to the new corporate identity we developed for PENDOPHARM.

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PENDOPHARM New Corporate Identity

Complete overhaul of PENDOPHARM corporate identity.

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Mc Gill University Health Center 5-year Report

A 5-year activity report for the Multi-Organ Transplant Program of McGill University Health Center.

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Genizon BioSciences Website & Branding

Genizon BioSciences’ corporate branding illustrated the Gene Maps exclusively developed by the company.

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Topigen Website & Branding

The website design world has evolved greatly since we designed this website!

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Monitor Your Site Load Times to Maximize Your Web Presence

You are losing customers if your web pages are not loading fast, in particular mobile device users. So, naturally, the next question is: “How do you know what page load times your web visitors experience?”

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Is Your Web Design Hurting Your Website Performance?

Did you know that the design of your website can affect page loading times and have web visitors leave prematurely?
How can you improve your website performance?

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What Pharmascience Said

“In the name of Pharmascience, I would like to thank you, Christine, for your excellent work as our consultant for our logo evolution project. You have proven to be very knowledgeable and hard-working during the whole process. You did a great data crunching and analysis job to extract the key conclusions of the wide scope of research we did. We truly wanted to recognize your devotion!”
Silvie Letendre
Director of Corporate Affairs and Communications
Pharmascience Inc.

What Neurochem Inc. Said

“Ms. Helary [Sawyer] masters many important skills which prove most useful when working with her. Her strategic mind, professionalism, strong marketing experience, attention to detail, wide knowledge of the pharmaceutical sector along with her forever respect of budget and timeline are only few of the qualities she brings to the table. It is always a renewed pleasure to work in collaboration with Ms. Helary [Sawyer].”
Lise Hébert
Vice President, Corporate Communications
Neurochem Inc.

What Pendopharm Said

“Christine Sawyer’s work has been instrumental in the development of our new image at PENDOPHARM. She clearly understood our strategy and she tailored her services to support us. Her timeliness, flawless execution and her high standards allowed us to develop and unveil our new image with great pride. She is a true partner who takes client satisfaction very seriously.”

Élise Vézina
Vice President and Division Head
PENDOPHARM, a division of Pharmascience Inc.

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What Picchio Pharma Inc. Said

“As she [Christine Helary Sawyer] has shown an incredible capacity to understand difficult medical problems, I am confident that she is able to understand any other type of project.” “She is enthusiastic and very professional, and a pleasure to work with.”
Andie Herrera-Gayol
Senior Scientific Analyst
Picchio Pharma Inc.

What BioAxone Therapeutic Inc. Said

“I truly enjoyed working with Christine. Her energy and dedication is an important driving force to carry communication projects forward. With her skills and vision she is a great resource to streamline the communication strategy and enhance its impact.”
Patrick Tremblay
Vice President, Research and Development
BioAxone Therapeutic Inc.

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What Topigen Pharmaceuticals Inc. Said

“Christine did an excellent job with developing a new fresh website for our emerging biotech company.
The project was professionally managed and implemented at minimal cost.”
G. John Mohr
Chief Business Officer
Topigen Pharmaceuticals Inc.

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What Vermont Global Trade Partnership Said

“Thank you for your excellent sense of design, and for going out of your way to pull together this project quickly and affordably within our very small budget. The booth looked fabulous, our companies did very well – I couldn’t have asked for a better overall experience.”
Dana B. Eidsness
Director of International Trade
Vermont Global Trade Partnership, State of Vermont

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